Milesi conquers Mt. Everest
Kala Patthar - 26th January 2020 - Milesi took part in the Mt Everest Fashion Runway, painting the catwalk of the world's highest eco-friendly fashion show, at 5,643 meters above sea level, with its new line of water-based wood coatings specific for decking.
The exclusive Mt. Everest Fashion Runway, created in collaboration with Save the Earth, has entered the Guinness Book of Records for its characteristics linked to height and sustainability issues in fashion.
The fashion show took place near Everest's base camp, Kala Patthar, and was created by the Nepalese brand Kasa to provide concrete evidence of the fashion system's environmental commitment to such important issues as global climate change and the increasingly urgent need for ethical and sustainable fashion.
Milesi has accepted this stimulating challenge, conquering Everest!
The world's highest fashion show catwalk was painted with XWT510x - Color System Series, the new line of water-based impregnators that can be tinted in all desired colours for decking and outdoor furniture with excellent resistance to abrasion (Tread on), weather agents and cold liquids.